On joins Tudor Team Alinghi as a proud Partner in its voyage to victory at the 38th America’s Cup.
A legendary event. The spray of the sea. And the courage to Dream On. It's this spirit that spurred the Swiss-engineered sportswear brand, On, to take its love of competition to the next level – and a whole new arena. In partnership with Tudor Team Alinghi for the 38th America's Cup, On sets sail again for the world's most important sailing event, as it pursues the oldest trophy of its kind.
Sailing under the flag of Société Nautique de Genève, On joins a legendary team, two-time America's Cup winning team Alinghi.
